Industry Launches New Website In Response To 'Food, Inc.'
A new film documentary, now playing in select U.S. theaters, takes a critical view of how our food is produced. Food, Inc., directed by Robert Kenner, suggests that the U.S. food supply is not only dominated by expansive, corporate farms, but that a large-scale approach to food production can have harmful effects on the public health, the environment, and worker rights.
In response to these assertions, many of which have been characterized as extremely misleading, the food industry has launched www.safefoodinc.com.
According to the new website, "U.S. meat and poultry is among the safest, most abundant and most affordable in the world." Indeed, the website counters, "[w]e have achieved success through research, technology and plain hard work. Our members are large and small, urban and rural, old-world and modern cutting edge.”
In turn, the website supports its message with numerous fact sheets, brochures, charts, video tours and third-party experts who can provide more information.
Because, as industry claims, “the makers of Food, Inc. seek to paint the food industry as big, bad and mechanized,” and “to prove their point though a selective use of the facts,” the new website hopes, at the very least, to set the record straight.
In any event, we strongly encourage you to visit www.safefoodinc.com (which is actually quite informative), and simply decide for yourself.

